Is "Book It! Family Meal" trademarked?

“Book It! Family Meal” appears in the USPTO's public trademark data as application 99774225. Here's what the record shows, as filed on 2026-04-20 — and how to watch for new filings that could affect a brand like this one.

Mark
Book It! Family Meal
Serial number
99774225
Filing date
2026-04-20
Applicant
Pizza Hut, LLC
Live status
Official USPTO record →
Class 29 — Meats & processed foodsClass 30 — Staple foods (coffee, baked goods, etc.)

Status codes change over time; the official USPTO record above always shows the current, authoritative status. MarkAlarm is not affiliated with the USPTO, and this is information, not legal advice.

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Why this matters for brand owners

A new application like this one starts a clock. If it clears examination it's published for a 30-day opposition window — the cheap moment for anyone with a conflicting brand to object, before registration issues. The catch: you only get that window if you see the filing. Most owners don't, until a cease-and-desist arrives months later.

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