Trademark monitoring for Shopify & DTC brands
Your store, domain, and ad spend all key off one name. Find out the week someone files a federal application that collides with it — for $9/month.
Free check: has anyone filed something like your name?
Scans US federal applications from the last 90 days. No signup.
The most expensive email a DTC founder can get
A direct-to-consumer brand concentrates value into a single asset: the name. Domain, handles, ad accounts, repeat-customer memory — all of it keys off the brand. So the costliest message you can receive is the one saying someone else registered that name federally and would like you to stop.
US rights come partly from use, but federal registration is the high ground, and if a third party registers a confusingly similar mark for similar goods first, your room to grow shrinks. The cheap moment to act is the 30-day opposition window after publication — which you only get if you see the filing. MarkAlarm makes sure you do.
Daily monitoring, instant alerts, weekly all-clear. Cancel anytime.
Start watching →Common questions
Is this legal advice?
No — MarkAlarm surfaces public USPTO filings and similarity scores with links to the official record. Whether to act on a filing is a legal decision; if one worries you, a trademark attorney is the right next step, and you'll arrive with the filing already in hand.
Do I need a registered trademark to use it?
No. Many people watch a name they use but haven't registered — so they learn immediately if someone else moves to register it.
How do I cancel?
One click from your manage page, effective at period end. Payments are handled by Lemon Squeezy; we never see your card.