Trademark monitoring for Amazon sellers & Brand Registry owners
Brand Registry runs on your trademark. What happens around it in the federal register — near-collisions, hijack-adjacent filings — is worth watching every day. $9/month.
Free check: has anyone filed something like your name?
Scans US federal applications from the last 90 days. No signup.
Your brand is infrastructure — protect what surrounds it
For a private-label seller the trademark isn't paperwork, it's the thing that unlocks Brand Registry, gating, A+ content, and takedowns. That makes the mark a target. Watch the federal register around an established Amazon brand and you'll see competitors filing names one letter off, aggregators filing families of adjacent marks, and the occasional bad actor filing something close enough to cause Brand Registry mischief.
Most of it is noise. The fraction that isn't tends to be time-sensitive in exactly the way the opposition calendar is unforgiving. MarkAlarm watches your exact mark and its sound-alikes in your goods classes, scores each new filing, and links the official USPTO record you'd attach to a case.
Daily monitoring, instant alerts, weekly all-clear. Cancel anytime.
Start watching →Common questions
Is this legal advice?
No — MarkAlarm surfaces public USPTO filings and similarity scores with links to the official record. Whether to act on a filing is a legal decision; if one worries you, a trademark attorney is the right next step, and you'll arrive with the filing already in hand.
Do I need a registered trademark to use it?
No. Many people watch a name they use but haven't registered — so they learn immediately if someone else moves to register it.
How do I cancel?
One click from your manage page, effective at period end. Payments are handled by Lemon Squeezy; we never see your card.